Technology3 min read
The argument is usually fought on the wrong ground — which platform is “better”. For a Bulgarian shop, three far more boring things are decisive: the couriers, cash on delivery and who owns your shop.
Comparison
Ordered by how much they matter for a Bulgarian shop, not by how much they're discussed online.
Which when
There's no universal rule, but there are some fairly clear cases.
Questions
If your question isn't here, call us — we answer by phone too.
+359 882 95 89 89In most cases WooCommerce — because of the mature integrations with Econt and Speedy, cash on delivery and Bulgarian stock and accounting software.
If you sell mainly abroad or want to launch within days with no non-standard requirements, Shopify is a sensible choice.
It depends on the time frame. Shopify has a lower entry threshold and a constant monthly cost. WooCommerce has a higher initial build cost and a lower monthly cost, but needs maintenance.
Over two or three years, WooCommerce usually works out cheaper, provided the shop is maintained.
Yes. Products and customers are transferred, the URLs change and every old one gets a redirect. That's a migration and is planned separately.
Magento makes sense for very large shops with complex logic and a team to maintain it. For a small or medium-sized Bulgarian business, it's almost always overkill.
We work mainly with WooCommerce, and that's where we're strongest. If your project is clearly a Shopify one, we'll tell you so honestly and point you in the right direction.
Related services
It's rarely just one thing. Here are the services that go with this one, and why.
Next step
Call or write. A half-hour conversation is worth more than ten more articles.
