Illumi

Industry

Clinic and practice websites

Patients rarely browse. They have a complaint, they look for who treats it, they check whether it seems trustworthy and they want an appointment. Every step off that path is a step towards another clinic.

Prices start at
€600
Key
Booking appointments
Audience
Anxious and in a hurry
Note
Personal data

What's included

What it needs.

Ordered by how often it's looked for, not by how nice it is to show off.

Booking appointmentsA form, or a link to your system. If booking is by phone only, that should be clear too, with a tap-to-call button.
DoctorsName, specialty, education, surgery hours. Patients search by name more often than you'd expect.
Services and examinationsA separate page for every main examination or procedure — that's what people search for on Google.
PricesEven approximate ones. Their absence is the number one reason people call someone else.
Public health fund contractWhether you accept referrals and what's needed. It saves you phone calls.
Location and accessHow to get there, where to park, whether there's a lift. For some patients, this is decisive.
Preparing for an appointmentWhat to bring and what not to eat. Useful for the patient, and it takes pressure off reception.
Personal dataForms are built so they don't collect health information through the site. It shouldn't pass through here.

Trust

What builds it and what destroys it.

In medicine, trust is decided in seconds and by small things.

Real photosOf the doctors and the practice. Stock photos of smiling people in white coats are obvious and do harm.
Full details about the doctorEducation, specialty, where they've worked. Specifics convince more than adjectives.
Clear pricesEven a “from–to” range. A hidden price is read as a high price.
No promises of resultsA guaranteed result in medicine signals a lack of seriousness — and it's a legal problem too.
A fast, well-kept siteA slow site with an expired certificate is a subconscious signal of carelessness.
Up to dateA doctor who left a year ago is the worst possible calling card.

Related services

What else comes into it.

It's rarely just one thing. Here are the services that go with this one, and why.

Questions

About medical websites.

If your question isn't here, call us — we answer by phone too.

+359 882 95 89 89
How much does a clinic website cost?

It starts at €600. The price grows with the number of doctors and services, and with whether booking has to be connected to your system.

Can patients book online?

Yes. The simplest option is a form that lands in reception's inbox. The more serious one is a link to your scheduling system — that's an integration.

What about personal data?

Forms are built to collect the minimum — name, contact details and reason for the appointment, with no health information. Health data shouldn't go through a web form.

We aren't lawyers. We set up the technical side according to what your lawyer or data protection officer has decided.

Can I publish patient reviews?

With their explicit consent and without health details. We don't write fake reviews under any circumstances.

Will people find me by symptom?

If there's a separate page for the relevant examination or condition — yes, that's the core work of SEO.

A one-page clinic presentation can't be found for anything except its name.

Next step

It starts with a conversation.

Thirty minutes, no fee and no sales pitch. If the job isn't for us, we'll tell you on that call — not a month later.

+359 882 95 89 89 office@illumi.bg

Sofia, Bulgaria We reply within 24 hours In business since 2012

Three fields, thirty seconds

We don't send newsletters and we don't pass your details to anyone.

Got it.

We'll be in touch within 24 hours on working days. If it's urgent, call +359 882 95 89 89 — we react faster by phone.