Illumi

In the open

Pricing

Most sites in our industry don't show prices. The reason is understandable — every project is different. But the result for the client is that they can't tell whether it's worth calling at all. So we show the starting points and, more importantly, what pushes them up.

Business website from
€600
Online shop from
€1,200
Custom system from
€2,000
Maintenance from
€40/month

Websites

Starting prices.

They're all “from” prices — the price of a clearly defined project with no surprises. The final price is given after a conversation, and it's fixed. For a rough estimate for your case, there's also a calculator. And before any of that — check whether you need a website at all.

I

Business website

from0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9€

  • —Up to five pages with a custom design
  • —A mobile version designed separately, not shrunk down
  • —Enquiry form with email notification
  • —Basic optimization and structured data
  • —Training in updating the content

II

Sales-ready website

from0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9,0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9€

  • —More pages, with a separate page for each service
  • —A blog with a ready structure for articles
  • —Call and form tracking
  • —Multiple languages, if needed
  • —Copy written by us after a conversation

III

Online shop

from0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9,0 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 90 1 2 3 4 5 6 7 8 9 0 1 2 3 4 5 6 7 8 9€

  • —WooCommerce with card payments and cash on delivery
  • —Econt and Speedy with pickup-office selection from a map
  • —Up to 10 products, entered by us
  • —Automatic order emails
  • —Training in receiving and processing orders

Monthly

Maintenance.

Paid monthly and cancelled with notice. No annual contract.

Everything else

Services without a published price, and why.

Here a number would be misleading, because the gap between the easy case and the hard one is several-fold. It's quoted after a conversation or a review.

Honestly

What pushes the price up.

We list it so there are no surprises. Each of these is worth doing — but not everyone needs all of them. You can also see how each one affects the total in the calculator.

Number of pagesThe most direct factor. Five pages and thirty are different jobs, even if the design is the same.
Multiple languagesEvery additional language means new content, new URLs and new optimization work.
Copy by usIf there's no ready content, writing it is separate work and shows up in the quote.
IntegrationsEvery link to an outside system is a separate task with its own surprises.
A large catalogueEntering hundreds of products takes volume. If there's a file to import, it's considerably cheaper.
UrgencyWork outside the normal schedule pushes other projects back, and that's reflected in the price.

Terms

How payment works.

The same for every project, whatever its size.

01

Quote

In writing, with scope and timeline. It stays valid and doesn't change unless the task changes.

02

Start

Part of the amount at the start, the rest on handover. The exact split is in the quote.

03

Stages

On bigger projects, payment is in stages tied to finished parts, not to the calendar.

04

Changes to the scope

If a new requirement appears along the way, it's quoted separately before any work on it starts.

05

Paperwork

An invoice for every payment. Prices exclude VAT and are quoted in euros.

06

After handover

Maintenance is optional and paid monthly. Nothing ties you to us.

Questions

About prices.

If your question isn't here, call us — we answer by phone too.

+359 882 95 89 89
How much does it cost to build a website?

A business website with a custom design starts at €600. A site with more pages and optimization built in — from €1,100. An online shop — from €1,200.

All of these are starting prices for a clearly defined project. The final price is given after a conversation, and it's fixed — we don't work on a “we'll see as we go” basis. For a rough estimate right now, there's a calculator.

Why are the prices in euros?

Since 2026 the euro has been Bulgaria's official currency. Invoices are issued in euros.

Are there hidden costs?

Not from us. Outside the quote are things paid to third parties: the domain and hosting each year, the ad budget, and paid plugins if you've chosen any.

All of it is listed in the quote with an approximate cost, so you know the full outlay.

Can I pay in instalments?

Payment is in stages tied to finished parts of the work. On bigger projects, that means three or four payments.

We don't offer payment plans that run beyond the project's timeline.

Do you give discounts?

For several projects at once or long-term maintenance — yes, and it shows in the quote.

We don't do “today only” discounts. The price is the price.

Why are your prices higher than some quotes?

And lower than others. A €300 website usually means a ready-made template with your logo on it — and that's a legitimate choice if all you need is a presence.

We design to order and write the code by hand, which takes longer. If the job doesn't need that, we'll tell you.

Next step

An exact price for your case.

Describe what the site needs to do and you'll get a fixed quote with scope and timeline. The quote doesn't commit you to anything.

+359 882 95 89 89 office@illumi.bg

Sofia, Bulgaria We reply within 24 hours In business since 2012

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Got it.

We'll be in touch within 24 hours on working days. If it's urgent, call +359 882 95 89 89 — we react faster by phone.